Sunday 27 January 2013

Costumes Left To Get

Now that we have filmed a few parts of our music video, I am going to keep up to date with what we have done and haven't so that I know how many more costumes that are still left to get so I have made a list of costumes below that we may or may not have but that we need to film.

Fast Food Song - For this the costumes will come from Ebay and they will consist of print design t-shirts of the 3 different fast food restaurants. We are still yet to film this one.

Cha Cha Slide - We have the costumes for this dance routine already which are denim tops, dark (black) t-shirts with random print designs on the t-shirt and baggy jeans. We are still yet to film this one.

The Ketchup Song - For this dance routine we need black dresses, so we will ask our mums if they have a dress we could use but if not then we will have to go to a shop and purchase these items of clothing. We are still yet to film this.

Cant Touch This - With regards to this dance routine I need to ask someone if we can borrow their Mc Hammer costume as they have the exact costume. With regards to the rest of us we will wear tight tank tops and tight trousers (both black). We are still yet to film this.

Gangnam Style - This is the final dance routine that we will be doing in our music video and the costumes for this one will be the most trickiest as there is going to be about 20-25 dancers so we are going to have to find a costume for each to wear them for the dance routine. We are still yet to film this one.

Saturday 26 January 2013

Filming 3/9 Parts Out Of Our Music Video

Last week we finally started filming as we managed to gather the costumes together some of our dance videos. The costumes we managed to get were for the dance videos; Queen - Bohemian Rhapsody, The Macarena and Justin Bieber - One Time. So these are the ones that we have filmed so far and with regards to organisation I have decided to split our production process into 9 parts, each part represents a dance video as well as our corridor scene. This way we can keep account of how many more parts we need to film. Now that we have filmed 3 parts of our music video we can move on to filming the other 6 parts; the corridor scene, Gangnam Style, Fast-food song, Ketchup song and Mc Hammer - Cant Touch This.

Also we as a group have made a decision to remove one of the dance routines from our music video, the dance routine is the Britney Spears song - Hit Me Baby One More Time. The reasons for us removing this video is because it is due to lack of resources for the costume as well as the time that we have in order to shoot our music video. However the main reasons why we have decided against filming this dance routine is that it would be too hard to shoot and wouldn't really fit in with the overall objective that we are trying to achieve for example this dance routine for the Britney Spears video would have had to be in a school corridor but our min guy is entering rooms, therefore he cannot enter a door into a corridor, it wouldn't work.

Thursday 24 January 2013

Editing Our First Piece Of Footage - Bohemian Rhapsody


Just above is an image of us editing the footage we have filmed. The footage is as you can see is our spoof version of the Queen music video Bohemian Rhapsody. We as a group decided that perhaps it would be better to shoot each person doing it individually and then add each of us in afterwards so that it looks better as you can see above. Our main editors Luke Shelley and Luke Hewitt will now match the miming to the music which will be a difficult job but nothing is impossible.



As you can see above we are able to move the heads around to position them how we want them to be positioned and this is good as we may need to move it around for quite a long time before we are happy with the final image.



This is how the final positioning will look, we may change this depending on how it looks within the final video but for now this is the final placement of our heads and as you can see we have done well to almost mirror Queens version of this so this is good for us.

Wednesday 23 January 2013

Blog Feedback

This is my blog feedback I have been given;
















All in all I think my blog is getting better as each time it gets marked I have less things to do in order to make it better so this is a positive. However somethings I can make better are;

  • Dates need to be added to the posts
  • Gather more audience research, perhaps another music video analysis?
  • Add the storyboard to the blog with annotated lyrics and a brainstorm of ideas
  • Finally scan through my paper flat plans of my digipack

Tuesday 22 January 2013

Music Video Analysis - Psy (Gangnam Style)


  • The first thing we can establish from this music video is that it shows some links to Goodwins music video theory. For example the artist has a lot of close-ups of himself in the video and although Goodwin states that this is because the record company want plenty of exposure I think this doesn't apply to this video as the artist didn't expect his video to do this worldwide so I expect that the close-ups werent intenional with regards to getting him out to the audience but just for the video itself.
  • The only link that I can see with regards to Goodwins theory is that there is genre characteristics. For example if it was a rock video you would expect to see live music performances. So with regards to this music video, it is basically a pop/dance video and with these music videos you would expect to see a lot of dance routines which there is. There is a consistent dance routine that goes on throughout and this is a dance routine that we would hope to use in our music video. 
  • The costumes of this music video is very retro but modern at the same time. For example the main artist Psy is wearing a retro suit that is a big fashion statement but it looks good anyway as its just so random that it looks cool, it could be some sort of fashion back in Korea where he comes from so this could play a part. 
  • The camera angles and camera movements used throughout the video are excellent in the way the camera is always moving, always panning and tracking. However the final shot where everything has built up to this one moment and the camera movement and angles are spot on as the music video explodes and is just like 'wow'. I think these camera shots are good and we will be using these same shots in our music video in order to connote that we are making an intertextual reference of the Gangnam style video.
  • The dance routine is one of the most iconic dance routines I have ever seen and that is why I will be using it in my music video and we will also be using it as the final part of the video as it is the most iconic dance routine out of all the ones we have chosen.  
  • The locations of this video would be hard to find so this means that we will have to compromise by using a different location and we have found one that is big enough for us to film at least 25 to 30 people doing this dance routine.

Sunday 6 January 2013

Brief For DJ Boosh

Brief Overview

DJ Boosh is in need of a Digi-pak for his new single 'One More Time'. About the Artist: DJ Boosh is a fresh new artist who is all about the house/dance music. DJ Boosh AKA Jack Mitchell performs in local clubs as well as taking a break abroad in Ibiza where he made a name for himself working the decks out there. Watch some of his gigs here at: http://www.youtube.com/DJBoosh. Desired image look: Cool, party hardcore, dance and techno, crazy mind blowing fun and a real floor filler. Pictures can be found of DJ Boosh on his Facebook page 'Dj Boosh (Jack Mitchell)'. I would suggest not to include DJ Boosh in any of the images, he is the background guy and goes against all the connotations of music videos, especially pop which he hates. Go for the dance aspect of the artist. Go for the feel good, dance, techno, in your face visual styling. Use stand out bright colours mixed with the artists name DJ Boosh to catch the audiences attentions and make everyone remember that name not only as a party starter but also a dance floor filler legend and that name is... DJ Boosh.

Brand Name

DJ Boosh

Target Audience

This Digi-pak will be sold in stores to people all over the world, hoping that one day it will become that world wide hit that we want. The main objective will be reaching our primary target audience of 18-25 which is also both genders included. The purpose of this digi-pack will be to get DJ Boosh out there to the world and to secure gigs, venues, festivals and other such party functions. To share with the fans this party legend in the making.

Requirements

I need the following: (1) digi-pak cover; playing off the party/dance theme. We would like to divulge into the chaotic party and dance routine theme. For example as DJ Boosh wants to be kept out of the lime light of pictures, we thought 4 silhouettes of the male dancers that are included in the music video and then each of them are doing a different dance routine each in order to communicate that really party sensation. The cover should also include the artist name 'DJ Boosh' and the name of the digi-pak. The pack will be full of colour and will stick to a theme of 4 main colours, white, black, blue and another colour that suits well with those three. CD label: used directly on CD. Design should complement the front cover of the digi-pack and not over shadow it or even over whelm the viewer. The CD should follow in suit with the front cover by using the same themes whilst also have the artists name on the label as well as the name of the CD. Other information you may want to include on the label is perhaps the track name 'One More Time' or the website, www.DJBoosh.co.uk. These things are an optional add on to the digi-pak if not added on the label then they will exist some where else within the pack. Finally all of the artwork produced should be hi-res and should be able to print on large 30" posters). The artists must provide the original Adobe Illustrator, Photoshop files (with layers). Need these to be editable so we can change the track name or artist information if needs be.